My blogs are full of tips and tricks about how to use social media, how to run your business and other useful nuggets! Have a look at the ones I’ve published here to see if there is anything which may help you in your business. I try to write in an ‘accessible’ way – I don’t use scary language or marketing speak – I write for YOU so you can understand what I am saying. If you require help with a specific topic, drop me a line and I’ll see if there is a way I can help you.
How obvious are your brand colours? When I say ‘obvious’ I don’t necessarily mean ‘loud’ (like mine are!), but can people look at your brand colours and automatically think of you? When people scroll through their social media feeds and they see those teeny tiny icons – is yours recognisable? When people see your banners […]
If you don’t want customers to complain, build up relationships with them first. I show you how to do that in this blog.
Really? Is that a thing? I hear you ask. If you think that hugging your customers sounds a bit over friendly, read on dear reader, read on. When I say ‘hug your customers’, do I mean just that or do I mean something more along the lines of: ‘Give your customers something out of the […]
I travelled from London to California in March 2019 to be a volunteer at one of (if not the) largest social media conference in the world. If you’ve never been to, or volunteered at, a conference, this article may help you make the decision whether or not it is something you want to do. I […]
In this article, I try to de-bunk the myths that surround Influencer Marketing. I aim to show you that Influencers aren’t all bad (really!), and that Influencer Marketing may be a great tool to implement into your Social Media strategy.
Going to a conference can (and should) be a big deal. As well as the learning, there are the connections you will make.
Follow these 9 tips to create profile photos which will make you stand out from the crowd.
There was so much learning from so many amazing speakers that I felt compelled to share my learning with you all. There are some real gems here so take a look.
Do you waste time trawling through other feeds on Instagram looking for an image you’ve previously liked, or have problems remembering someone’s handle and can’t find them? Using Instagram collections as a filing system will save you tons of time – read on and find out how you can use them.
How to properly engage with other people on Social Media. Don’t just talk talk talk, you need to listen too.
How well do you know your audience? By creating a set of user personas, you can really begin to understand the people you are trying to sell to. If you understand them better, you’re more likely to be better at selling to them too!