Latest videos & articles
89% of businesses say that testimonials are the best form of content marketing
What do you do with your testimonials? If you’re planning a holiday, you look at review sites so why not in business? People like the verification of a testimonial. Watch what I’ve done with a recent testimonial I received.
Is your content being seen by the right people?
Fed up with making videos, writing articles and no-one sees them? Watch my video to see how I can help you work out who is your target audience.
What Colour Are You?
How obvious are your brand colours? When I say ‘obvious’ I don’t necessarily mean ‘loud’ (like mine are!), but can people look at your brand colours and automatically think of you? When people scroll through their social media feeds and they see those teeny tiny icons – is yours recognisable? When people see your banners […]
How to reduce the impact of customer complaints on your business using social media
If you don’t want customers to complain, build up relationships with them first. I show you how to do that in this blog.
Why You Should Hug Your Customers
Really? Is that a thing? I hear you ask. If you think that hugging your customers sounds a bit over friendly, read on dear reader, read on. When I say ‘hug your customers’, do I mean just that or do I mean something more along the lines of: ‘Give your customers something out of the […]
Volunteering at a Social Media Conference: The True Story
I travelled from London to California in March 2019 to be a volunteer at one of (if not the) largest social media conference in the world. If you’ve never been to, or volunteered at, a conference, this article may help you make the decision whether or not it is something you want to do. I […]
How To Apply Lipstick by ‘Make Up With Maggie’
Maggie is an absolute daarling, don’t you think? She sure knows how to knock up a training video under pressure!
What Is Influencer Marketing & How Can It Help My Brand (especially if I don’t have a budget)?
In this article, I try to de-bunk the myths that surround Influencer Marketing. I aim to show you that Influencers aren’t all bad (really!), and that Influencer Marketing may be a great tool to implement into your Social Media strategy.